Case Study: From Struggling to Thriving: How Echologyx Transformed Daals.co.uk

Tasin Reza COO

“Echologyx impressed us with their quick turnaround time and dedication to solving complex technical issues. They were able to resolve a critical bug that had stumped our previous agency within hours. Their expertise in Shopify development and A/B testing has significantly improved our website's performance and conversion rates.”

-Anouar Baichou, E-commerce Director at Daals

 

About Daals.co.uk

Daals.co.uk, a leading online retailer of homeware and lifestyle products, was struggling to achieve its full potential. Their existing agency was slow to react, hindering development and limiting their ability to implement effective CRO strategies. The result was a stagnant website with subpar performance and a poor user experience.


To overcome these challenges, Daals partnered with Echologyx, a leading CRO and development agency. Echologyx's team of experts provided a comprehensive solution, focusing on optimising the website's performance, enhancing user experience, and implementing effective conversion strategies.

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Key Areas of Focus

● Theme Optimisation: Our team overhauled the theme to improve page load times, enhance navigation, and create a visually appealing user interface.

● A/B Testing: We implemented data-driven A/B testing to identify and optimise high-impact elements on the website, such as product pages, product listing pages, and promotional banners.

● Backend App Development: We integrated apps to streamline backend operations and enhance customer experience.

● Technical Enhancements: We addressed critical technical issues, such as improving analytics tracking, implementing advanced filtering on product listing pages (PLPs), enabling pre-order functionality, and implementing dynamic delivery promise dates

The Results

The collaboration between Daals and Echologyx yielded significant results:

● Enhanced Website Performance: Faster load times and optimised user experience.

● Improved Conversion Rates: Data-driven A/B testing led to increased conversions.

● Streamlined Operations: Efficient backend processes and reduced manual tasks.

● Enhanced Customer Experience: A more user-friendly and visually appealing website.

● Increased Sales and Revenue: Improved website performance and conversion rates directly translated to increased sales and revenue.

By partnering with Echologyx, Daals was able to overcome their technical challenges and achieve substantial growth. Echologyx's expertise in Shopify development and A/B testing has empowered Daals to thrive in the competitive online retail landscape

Download the full case study.

Don’t just take our word for it…

Don’t just take our word for it…

Customers’ Talking

Our customers are our biggest advocates. That’s why we let them do the talking.

Initially, when working with EchoLogyx, we ran a few test experiments to see how they perform. They did really well, QA was really positive. And then we sort of stepped it up very quickly from there. We are producing 12-15 tests a month. Communication is absolutely great. I can contact the team at any point in the day even after hours they are still responding to me. Since working with EchoLogyx, we have never had an issue with a test that has gone live.

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