Health check
We will go through your current implementation. Make sure that the key events are successfully passed and right channel groups have been setup. We will document all of our findings and recommendations.
Tagging Brief
This is where we discuss with you, understand what you would like to get out of your GA4 or Adobe Analytics platform. Once we get all the necessary information, we will create an internal tagging brief to confirm with you that this brief covers all of your requirements.
Estimate
We would estimate the work – how long it will take us to complete the tagging implementation, QA the new tags and ensure that the right data is coming through when the tags are live.
Implementation
Based on the tagging brief, our engineers will then go through each tags, implement them using all the necessary conditions based on the requirement. Where the tags will be triggered, when the tags will be triggered, whether it is a tag that is related to the visibility of an element – all of these will then be considered.
Tags QA
Once the tags have been implemented, our QA engineers will use different scenarios to check if the tags are firing in the right way. They will use different devices and browsers to make sure that everything is working as expected. The team will cross check the data on the analytics tool as well to ensure that the content is coming through as expected.
Custom Dashboard
Once our QA engineers provide the green signal, we will create a custom dashboard, showcasing the most important metrics for your business.
